Roles & mission

The European Union (EU) is increasingly engaged in developing support initiatives for European SMEs to expand their activities internationally, outside of the EU. This has led to a variety of programmes and structures, in particular across Asia. These EU Business Support Initiatives are however not always well known among the European business community and they are not always coordinated with other relevant stakeholders.

Therefore, following an initiative of the European Parliament, it was decided to create a “Coordination Platform”, the EU Asia Business Link, which aims at:

  1. Increasing the visibility of different EU initiatives in Asia amongst EU-based companies and business organisations, and
  2. Increasing the coherence among these different initiatives so as to ensure the biggest possible impact of these EU efforts.

The development of this platform has been entrusted by DG DEVCO of the European Commission to GOPA Com. and EUROCHAMBRES, who work in close cooperation with relevant stakeholders in Asia and in the EU: business support organisations, EuroChams, business centres and networks, the Europe Enterprise Network, etc. 

The project formally started in 2015 and kicked-off by consulting the main stakeholders to develop this website After its launch in the beginning of 2016, it will continue providing up to date information on support services for EU SMEs and business organisations that are interested in Asia. The platform will gradually evolve into a self-sustainable information and matching tool supporting the entry of EU business into Asia.

The platform will also gather all EU and Asia based stakeholders in physical meetings and at outreach events in Europe. It will invite them to exchange information and practices amongst each other and perhaps adopt a common strategy. This chould enhance EU-Asia trade and investment relations and even provide relevant input towards European policy makers.